{"id":951,"date":"2018-03-31T08:04:55","date_gmt":"2018-03-31T08:04:55","guid":{"rendered":"http:\/\/blog.boonle.com\/?p=951"},"modified":"2018-03-29T12:07:30","modified_gmt":"2018-03-29T12:07:30","slug":"free-pr-tools","status":"publish","type":"post","link":"https:\/\/blog.boonle.com\/free-pr-tools\/","title":{"rendered":"The Ultimate Guide to Free PR Tools"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Growing your reputation is fundamental to business success. This is as true for multi-billion dollar international car manufacturers as it is for one-person copywriting business. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Each piece of content you create helps to build your reputation and credibility. The downside is that creating online PR content is time-consuming. However, there are many free tools that can make the job easier. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">All these tools have free versions, not just free trials.<\/span><\/p>\n<h2><b>Section #1 &#8211; Content Tools<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Content tools help you to write better PR content faster.<\/span><\/p>\n<p><b><\/b><\/p>\n<h3><b>1.1 Writing Software<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">You don\u2019t need to pay Microsoft for a copy of Office because there are many alternatives that are cheaper or free and that will still save documents in the docx format. All the links give you unlimited access to free word processing and other office software.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Softmaker Free Office <\/span><a href=\"http:\/\/www.freeoffice.com\/en\/download\"><span style=\"font-weight: 400;\">http:\/\/www.freeoffice.com\/en\/download<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Apache Open Office <\/span><a href=\"https:\/\/www.openoffice.org\/download\/index.html\"><span style=\"font-weight: 400;\">https:\/\/www.openoffice.org\/download\/index.html<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Libre Office <\/span><a href=\"https:\/\/www.libreoffice.org\"><span style=\"font-weight: 400;\">https:\/\/www.libreoffice.org<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">WPS Office Free <\/span><a href=\"https:\/\/www.wps.com\/office-free\"><span style=\"font-weight: 400;\">https:\/\/www.wps.com\/office-free<\/span><\/a><\/li>\n<\/ul>\n<h3><b>1.2 Grammar checking<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">None of us have perfect grammar, and it is too easy to overlook mistakes in your own writing. Grammar tools aren\u2019t perfect, but they help, and every writer should use one before submitting work to an editor.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Some free checkers only highlight errors and even premium grammar checkers are far from perfect, but they can help a lot.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Grammarly free browser plugin <\/span><a href=\"https:\/\/www.grammarly.com\/\"><span style=\"font-weight: 400;\">https:\/\/www.grammarly.com\/<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Grammar Base <\/span><a href=\"http:\/\/www.grammarbase.com\"><span style=\"font-weight: 400;\">http:\/\/www.grammarbase.com<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Small SEO Tools Grammar Checker <\/span><a href=\"https:\/\/smallseotools.com\/grammar-checker\/\"><span style=\"font-weight: 400;\">https:\/\/smallseotools.com\/grammar-checker\/<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Free Grammar Check <\/span><a href=\"https:\/\/www.grammar.com\/grammar_check.php\"><span style=\"font-weight: 400;\">https:\/\/www.grammar.com\/grammar_check.php<\/span><\/a><\/li>\n<\/ul>\n<h3><b>1.3 Fonts<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Sometimes you need a font you don\u2019t have on your machine. Other times you want to make sure your use of a font is legal. One option is to download the font you need from one of the sites below. However, you need to be aware that these sites make their profits by selling premium fonts and some of them make it difficult to find free fonts.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><a href=\"https:\/\/www.free-fonts.com\"><span style=\"font-weight: 400;\">https:\/\/www.free-fonts.com<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\"><a href=\"http:\/\/www.1001fonts.com\"><span style=\"font-weight: 400;\">http:\/\/www.1001fonts.com<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\"><a href=\"https:\/\/www.urbanfonts.com\/free-fonts.htm\"><span style=\"font-weight: 400;\">https:\/\/www.urbanfonts.com\/free-fonts.htm<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\"><a href=\"http:\/\/www.fontspace.com\"><span style=\"font-weight: 400;\">http:\/\/www.fontspace.com<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\"><a href=\"https:\/\/www.dafont.com\"><span style=\"font-weight: 400;\">https:\/\/www.dafont.com<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\"><a href=\"https:\/\/www.1001freefonts.com\"><span style=\"font-weight: 400;\">https:\/\/www.1001freefonts.com<\/span><\/a><\/li>\n<\/ul>\n<h3><b>1.4 Quotations<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Sometimes you need a quotation to add a little color to your writing. If you can find someone famous who thinks as you do, it lends your article a little authority. Check terms and conditions because some sites only allow free personal use.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><a href=\"https:\/\/www.brainyquote.com\/topics\/free\"><span style=\"font-weight: 400;\">https:\/\/www.brainyquote.com\/topics\/free<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\"><a href=\"http:\/\/wisdomquotes.com\"><span style=\"font-weight: 400;\">http:\/\/wisdomquotes.com<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\"><a href=\"http:\/\/alifeoflight.com\/motivational-images\/\"><span style=\"font-weight: 400;\">http:\/\/alifeoflight.com\/motivational-images\/<\/span><\/a><\/li>\n<\/ul>\n<h3><b>1.5 Mind Mapping<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">If you need PR visuals for blog posts or printed materials, mind-mapping tools can generate impressive graphics in just a few minutes, even for a first-time user.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><a href=\"https:\/\/www.mindomo.com\"><span style=\"font-weight: 400;\">https:\/\/www.mindomo.com<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\"><a href=\"https:\/\/www.gliffy.com\"><span style=\"font-weight: 400;\">https:\/\/www.gliffy.com<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\"><a href=\"http:\/\/www.drawanywhere.com\"><span style=\"font-weight: 400;\">http:\/\/www.drawanywhere.com<\/span><\/a><\/li>\n<\/ul>\n<h3><b>Headline Generators<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Even the best of us need inspiration at times, and a free headline generator might get you out of a hole. The headlines you get are built to a formula, but you can then create something better by using the generated title as a starter for your own ideas.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><a href=\"https:\/\/sumo.com\/stories\/headline-generator\"><span style=\"font-weight: 400;\">https:\/\/sumo.com\/stories\/headline-generator<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\"><a href=\"http:\/\/www.title-generator.com\"><span style=\"font-weight: 400;\">http:\/\/www.title-generator.com<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\"><a href=\"https:\/\/www.inboundnow.com\/apps\/kill-writers-block\/\"><span style=\"font-weight: 400;\">https:\/\/www.inboundnow.com\/apps\/kill-writers-block\/<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\"><a href=\"https:\/\/seopressor.com\/blog-title-generator\/\"><span style=\"font-weight: 400;\">https:\/\/seopressor.com\/blog-title-generator\/<\/span><\/a><\/li>\n<\/ul>\n<h2><b>Section #2 &#8211; Visual Tools<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Visuals are essential. Nobody is going to read a page of text without at least one or two images to break it up. A large part of the population learns visually, and to ignore this group would be expensive and a rookie mistake.<\/span><\/p>\n<h3><b>2.1 Image production <\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Most stock photos are over-manipulated and over-used. Nobody needs to see another group of beautiful people looking at a laptop screen. Originality matters.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Many sources of images online are suspect, where photos have been stolen and remarketed as public domain images. Using these photographs could lead to expensive legal battles you will lose. Forget Google images as a source and instead, use a stock agency like PikWizard that takes its own pictures. Check that any stock photo agency you use has model releases available.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Check for other uses of any picture you buy using a browser extension such as TinEye<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Alternatively and for guaranteed exclusivity, use your own drawings or camera.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Online tools like Design Wizard allow you to add text and photos with other graphics to create compelling branded images.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Pik Wizard &#8211; Free stock photos <\/span><a href=\"https:\/\/pikwizard.com\"><span style=\"font-weight: 400;\">https:\/\/pikwizard.com<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Design Wizard &#8211; Online Graphic Design Software that allows users to create unique visual content in minutes <\/span><a href=\"https:\/\/designwizard.com\"><span style=\"font-weight: 400;\">https:\/\/designwizard.com<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">TinEye browser extension \u2013 checks for duplicates <\/span><a href=\"https:\/\/tineye.com\/extensions\"><span style=\"font-weight: 400;\">https:\/\/tineye.com\/extensions<\/span><\/a><\/li>\n<\/ul>\n<h3><b>2.2 Graphic Tools<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Sometimes you want to create infographics, graphs or flowcharts, and there are free tools to help you.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Infographics can be helpful, especially if you are comparing two options. However, coming up with an original idea for an infographic can be time-consuming. Most people find it quicker to adapt a template than to spend time creating a concept from scratch. Free infographic tools give you access to some templates and to infographics other users have made public. You can then delete and add items, recolor them and change the text to fit your purposes.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Graphs are tricky to do unless you are a spreadsheet whizz. Charts are as tricky as infographics to create from a blank page, but exports from online charting software make the task a breeze.<\/span><\/p>\n<p><b>Infographics:<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><a href=\"https:\/\/www.easel.ly\"><span style=\"font-weight: 400;\">https:\/\/www.easel.ly<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\"><a href=\"https:\/\/infogram.com\"><span style=\"font-weight: 400;\">https:\/\/infogram.com<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\"><a href=\"https:\/\/venngage.com\"><span style=\"font-weight: 400;\">https:\/\/venngage.com<\/span><\/a><\/li>\n<\/ul>\n<p><b>Graphs and Charts:<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><a href=\"https:\/\/creately.com\/\"><span style=\"font-weight: 400;\">https:\/\/creately.com\/<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\"><a href=\"https:\/\/nces.ed.gov\/nceskids\/createagraph\/\"><span style=\"font-weight: 400;\">https:\/\/nces.ed.gov\/nceskids\/createagraph\/<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\"><a href=\"https:\/\/www.onlinecharttool.com\"><span style=\"font-weight: 400;\">https:\/\/www.onlinecharttool.com<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\"><a href=\"http:\/\/charts.hohli.com\"><span style=\"font-weight: 400;\">http:\/\/charts.hohli.com<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\"><a href=\"https:\/\/app.chartblocks.com\"><span style=\"font-weight: 400;\">https:\/\/app.chartblocks.com<\/span><\/a><\/li>\n<\/ul>\n<h2><b>Section #3 &#8211; Website Tools<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Thousands of people visit your website every day, but that\u2019s as far as they get. Your site is your prime PR tool.<\/span><\/p>\n<h3><b>3.1 Page Speed<\/b><\/h3>\n<p><span style=\"font-weight: 400;\"> Therefore it needs to be fast. There are many free tools to measure page speed. Most also tell you which part of the page\u2019s code is causing any delays in speed.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><a href=\"https:\/\/gtmetrix.com\"><span style=\"font-weight: 400;\">https:\/\/gtmetrix.com<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\"><a href=\"https:\/\/www.pingdom.com\"><span style=\"font-weight: 400;\">https:\/\/www.pingdom.com<\/span><\/a><\/li>\n<\/ul>\n<h3><b>3.2 Browser Checks<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Not everyone uses the big three browsers. Your site needs to impress even if someone is using Netscape Navigator 3 or Vivaldi 4.1. If it fails to impress, the public perception of your company is on a downward slope.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Browser simulator <\/span><a href=\"http:\/\/browsershots.org\"><span style=\"font-weight: 400;\">http:\/\/browsershots.org<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\"><a href=\"https:\/\/turbo.net\/browsers\"><span style=\"font-weight: 400;\">https:\/\/turbo.net\/browsers<\/span><\/a><\/li>\n<\/ul>\n<h3><b>3.3 Mobile Checks<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">It is essential for your web pages to look good on tablets and phones because that\u2019s how most people do their browsing.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><a href=\"http:\/\/www.mobilephoneemulator.com\"><span style=\"font-weight: 400;\">http:\/\/www.mobilephoneemulator.com<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\"><a href=\"https:\/\/mobilemoxie.com\/tools\/mobile-page-emulator\"><span style=\"font-weight: 400;\">https:\/\/mobilemoxie.com\/tools\/mobile-page-emulator<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\"><a href=\"http:\/\/responsivedesignsimulator.com\"><span style=\"font-weight: 400;\">http:\/\/responsivedesignsimulator.com<\/span><\/a><\/li>\n<\/ul>\n<h2><b>Section #4 &#8211; Distribution Tools<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">There is no point in filling the computers that drive the Internet with more words, pictures or videos unless you tell people it\u2019s all there so they can check it out. Even the best public relations content needs marketing.<\/span><\/p>\n<h3><b>4.1 Social Media Tools<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Social media posts are like locusts eating away at our time. They take time to compose and time to absorb. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Tools enable us to retrieve some of that time, but you need to conduct a periodic review of all your social media profiles, and this <\/span><a href=\"http:\/\/spinsucks.com\/social-media\/business-spring-cleaning-social-media\/\"><span style=\"font-weight: 400;\">Spin Sucks article<\/span><\/a><span style=\"font-weight: 400;\"> tells you how to do that.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You could conceivably manage with all free tools, but you would need to be a master of organization to keep track of everything, which is why most companies opt for a premium subscription to their favored app.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Viral Content Bee is a platform you might not have heard of. Use it to amplify your reach. You share others\u2019 articles on your social channels, earn points, and those points go to others who share your work on their social media accounts.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Scheduling tools like Buffer and Hootsuite are well known, but still worth mentioning because even their free versions are powerful. If you use a chat\/discussion platform like TWchat, you can book a time-slot for a Twitter discussion making the platform more useful for many.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Social reach amplification <\/span><a href=\"http:\/\/viralcontentbee.com\/\"><span style=\"font-weight: 400;\">http:\/\/viralcontentbee.com\/<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">G+ focused social sharing <\/span><a href=\"https:\/\/friendsplus.me\"><span style=\"font-weight: 400;\">https:\/\/friendsplus.me<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Multifunctional dashboard that lets you monitor all social channels <\/span><a href=\"https:\/\/www.cyfe.com\"><span style=\"font-weight: 400;\">https:\/\/www.cyfe.com<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Social media scheduling &#8211; <\/span><a href=\"https:\/\/buffer.com\"><span style=\"font-weight: 400;\">https:\/\/buffer.com<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Social media scheduling and engagement tool <\/span><a href=\"https:\/\/hootsuite.com\"><span style=\"font-weight: 400;\">https:\/\/hootsuite.com<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Schedule Twitter Chats <\/span><a href=\"http:\/\/twchat.com\"><span style=\"font-weight: 400;\">http:\/\/twchat.com<\/span><\/a><\/li>\n<\/ul>\n<h3><b>4.2 Chatbots<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Chatbots and artificial intelligence are expected to become increasingly important over the next few years. You can build your own or start with a free WordPress Chatbot plugin. This Spin Sucks article describes <\/span><a href=\"https:\/\/spinsucks.com\/social-media\/ten-social-media-truths-chatbots\/\"><span style=\"font-weight: 400;\">why chatbots are becoming vital to interact with users<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Chatbot available as a WordPress plugin <\/span><a href=\"https:\/\/collect.chat\"><span style=\"font-weight: 400;\">https:\/\/collect.chat<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Adds a Facebook Messenger chatbot to your WordPress site <\/span><a href=\"https:\/\/wordpress.org\/plugins\/wp-chatbot\/\"><span style=\"font-weight: 400;\">https:\/\/wordpress.org\/plugins\/wp-chatbot\/<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">WP plugin Chatbot to collect emails from visitors <\/span><a href=\"https:\/\/wordpress.org\/plugins\/gobot\/\"><span style=\"font-weight: 400;\">https:\/\/wordpress.org\/plugins\/gobot\/<\/span><\/a><\/li>\n<\/ul>\n<h2><b>Section #5 &#8211; Monitoring Tools<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Nobody can be everywhere on every social channel and search engine, but free monitoring tools can do most of the donkey work for us.<\/span><\/p>\n<h3><b>5.1 Reputation management<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">One complaint against your company can explode within a few minutes if the complainant has a large social following. Monitoring your reputation 24\/7\/365 is now essential for any business.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Monitors all the complaint sites with one search <\/span><a href=\"https:\/\/gofishdigital.com\/complaint-search\/\"><span style=\"font-weight: 400;\">https:\/\/gofishdigital.com\/complaint-search\/<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Checks 550 social platforms to see if anyone is using your brand name <\/span><a href=\"https:\/\/knowem.com\"><span style=\"font-weight: 400;\">https:\/\/knowem.com<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Searches blogs, social media and more for brand mentions <\/span><a href=\"http:\/\/www.socialmention.com\"><span style=\"font-weight: 400;\">http:\/\/www.socialmention.com<\/span><\/a><\/li>\n<\/ul>\n<h3><b>5.2 Inbound links<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Links to your website affect your reputation, so you need to know about them. You can ask sites to remove links or disavow them in search engines<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><a href=\"https:\/\/smallseotools.com\/backlink-checker\/\"><span style=\"font-weight: 400;\">https:\/\/smallseotools.com\/backlink-checker\/<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\"><a href=\"http:\/\/www.seoreviewtools.com\/valuable-backlinks-checker\/\"><span style=\"font-weight: 400;\">http:\/\/www.seoreviewtools.com\/valuable-backlinks-checker\/<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\"><a href=\"http:\/\/www.backlink-tool.org\/en\/backlink-checker\/\"><span style=\"font-weight: 400;\">http:\/\/www.backlink-tool.org\/en\/backlink-checker\/<\/span><\/a><\/li>\n<\/ul>\n<h2><b>Putting it Simply<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">You can get most services free, from branded images to backlink checking. However automation costs providers more, so you will never get service automation for free. Free services let you work out if you need more and whether the premium version of a service makes sense for you.<\/span><\/p>\n<hr \/>\n<p>We&#8217;d like to thank Claire O&#8217;Brien for contributing this post.<\/p>\n<div><em>Claire O&#8217;Brien is the Marketing Manager at\u00a0<a href=\"https:\/\/www.designwizard.com\/\" target=\"_blank\" data-saferedirecturl=\"https:\/\/www.google.com\/url?hl=en&amp;q=https:\/\/www.designwizard.com\/&amp;source=gmail&amp;ust=1522410814185000&amp;usg=AFQjCNHn97pezoMRhXGtzHpjXDtYMu9vYQ\" rel=\"noopener\">Design Wizard<\/a>. Claire has more than 10 years experience in content creation including visual content, digital marketing, email marketing, social media and advertising. She has an avid interest in all things digital and software related.<\/em><\/div>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Growing your reputation is fundamental to business success. This is as true for multi-billion dollar international car manufacturers as it is for one-person copywriting business. Each piece of content you create helps to build your reputation and credibility. The downside is that creating online PR content is time-consuming. However, there are many free tools that &#8230; <a title=\"The Ultimate Guide to Free PR Tools\" class=\"read-more\" href=\"https:\/\/blog.boonle.com\/free-pr-tools\/\" aria-label=\"More on The Ultimate Guide to Free PR Tools\">Read more<\/a><\/p>\n","protected":false},"author":3,"featured_media":952,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[28],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v15.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Ultimate Guide to Free PR Tools - Boonle Blog<\/title>\n<meta name=\"description\" content=\"Looking for free PR tools to help accelerate business growth? 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